Digital Marketing Specialist

Job Description: Company Description: ShoppingIQ is an advertising technology platform that helps retail brands advertise products online, primarily through Google Shopping ads and Facebook catalogue ads.

Role: Remote (work from home) based in Pretoria.

Key responsibilities:

• Set up and manage Google Shopping campaigns
• Create and optimise product feeds
• Use Google Ads and platform interfaces to view and manage campaigns
• Optimise campaigns and product listings for performance
• Allocate budget to best-performing campaigns and products
• Produce reports with actionable recommendations to improve sales, revenue, and ROI
• Communicate progress internally with cross-functional teams
• Provide regular updates to English-speaking clients; participate in audio/video calls with UK teams and clients

Job Specification:

• Must-have: Experience with Google Shopping campaigns, Google Ads, product feed creation and optimisation
• Must-have: Ability to analyse campaign performance and produce actionable reports
• Must-have: English fluency for client and team communication (audio/video calls)
• Preferred: Experience with Facebook catalogue ads
• Preferred: Budget allocation and ROI-focused optimisation