Marketing Intern

Job Description: Company: Hifan Global Trading (Pvt) Ltd.

Role Overview:

Support the marketing team in executing digital campaigns, creating content, and analyzing performance to increase brand awareness and generate leads for education consultancy and digital services. On-site role based in Lahore reporting to the Marketing Lead. Internship with hands-on exposure to cross-border student recruitment, business advisory positioning, and client-facing communications.

Key Responsibilities:

• Assist in creation and scheduling of social media posts aligned with brand voice and campaign objectives.
• Develop short-form written and visual content for social channels, blogs, and newsletters.
• Support basic digital advertising activities including audience targeting and tracking campaign performance.
• Use or learn analytics tools to extract performance metrics and prepare simple reports.
• Create social visuals and post templates using Canva or basic graphic tools.
• Maintain content calendars, schedule posts, and track deliverables.
• Conduct secondary market research and summarize findings into concise recommendations.
• Collaborate with designers, admissions advisors, and operations staff to support campaigns and lead generation.

Job Specification:

• Must-have: Strong written English with ability to produce concise social copy and short articles.


• Familiarity with social media platforms: Facebook, Instagram, LinkedIn, TikTok and best practices for engagement.


• Basic understanding of digital advertising concepts: campaigns, targeting, CPC, conversion tracking.


• Experience using or willingness to learn analytics tools (Google Analytics, Facebook Insights) to extract performance metrics.


• Comfortable with Canva or basic graphic editing tools to create social visuals and templates.


• Organized with attention to detail for scheduling posts and maintaining content calendars.


• Good communication and collaboration skills to work with cross-functional teams.


• Ability to conduct secondary research and summarize trends.


• Basic Excel or Google Sheets skills for tracking campaign data and lead lists.